LIONSGATE ANNOUNCES ‘THE HUNGER GAMES: THE EXHIBITION’

GameStop, Inc.

SANTA MONICA, May 30, 2014 – As part of its initiative to extend its global brands and franchises into new lines of business, Lionsgate (NYSE: LGF), the premier next generation global content leader, will launch a U.S. tour of “The Hunger Games: The Exhibition” in summer 2015, it was announced today by Lionsgate Chief Marketing Officer Tim Palen. The state-of-the-art exhibition, which will include interactive displays of authentic costumes, props and other elements of the world of The Hunger Games, will be designed in conjunction with Thinkwell Group, one of the world’s leading theme park and location-based entertainment companies.

The first two Hunger Games films have grossed more than $1.5 billion at the worldwide box office and The Hunger Games: Catching Fire became the highest-grossing domestic release of 2013 and the 10th highest-grossing domestic release of all time. “The Hunger Games: The Exhibition” will launch several months ahead of the November 20, 2015 worldwide release of the fourth Hunger Games film, The Hunger Games: Mockingjay – Part 2, and will incorporate artifacts featured in the first three films from locations within the Capitol and the various Districts of Panem. The exhibition will be featured in major museums and institutions across the country and will be supported by a multimedia promotional effort and nationwide advance ticket sales.
“Now that we’ve built a critical mass of intellectual property, we’re committed to extending our brands into exciting new businesses that create opportunities for our fans to engage with our properties at the same time they deliver significant incremental financial benefits to Lionsgate,” said Palen. “We’re thrilled to launch this initiative with the U.S. tour of The Hunger Games exhibition, which celebrates the world of The Hunger Games and offers Hunger Games fans an extensive behind-the-scenes look at the movie-making process.” He noted that the exhibits will also be paired with local school curricula, and nearly all aspects of the tour will be interactive.

Palen also announced that, as part of the studio’s commitment to expand its branded retail and merchandising operations, it has brought veteran Thinkwell executive Jenefer Brown in-house, naming her to the newly created post of Senior Vice President, Branded Attractions. Brown will not only oversee the launch of the U.S. tour of The Hunger Games exhibition but will explore additional theme park attraction and other location-based entertainment opportunities around the world for The Hunger Games franchise and the Company’s entire portfolio of branded properties.
Brown brings over 10 years of experience working in both the entertainment and high-technology industries. Most recently, Brown served as both a project manager and director of business development, where she managed the strategic planning and creative development of location-based entertainment projects and live events for major film studios and Fortune 500 Companies, including Warner Bros. Entertainment, Anschutz Entertainment Group, the National Basketball Association, CORE Media Group, Sesame Workshop and Nickelodeon Animation Studios.
Brown will be overseeing the production and management of all branded attraction efforts on behalf of Lionsgate as the company focuses on expanding its IP presence in this space. She will report to Chief Marketing Officer Tim Palen. She holds a JD, cum laude from the University of California, Hastings College of the Law and a Bachelor of Arts Degree from the University of California at Berkeley.

Anytime Costumes

Leave a Reply

FanboyNation
Animation/Anime Interviews Animation/Anime News Animation/Anime Reviews Film/TV Interviews Film/TV News Film/TV Review
Paul Crowder and ‘Boss’ Wooldridge Talk ‘The Blue Angels’ Doc – Interview

Director, Paul Crowder and Flying Ace, Greg “Boss” Woolridge talk about...

Eric Bana Talks ‘Force of Nature: The Dry 2’ – Interview

Eric Bana Returns for the sequel to ‘The Dry‘ in ‘Force...

Letitia Wright’s Talks about her Latest Film ‘Aisha’ – Interview

Letitia Wright’s latest film, ‘Aisha‘, a story about immigration, resilience, friendship...

Event News Event Reviews
Disney’s ‘Aladdin’ Takes You to A Whole New World at Segerstrom – Review

Disney’s Aladdin takes the audience on a thrilling chase and a wonderous place...

Dark Harbor Returns to Long Beach on The Queen Mary this Halloween

The Queen Mary’s Dark Harbor Returns to Long Beach for the...

It’s Showtime! ‘Beetlejuice’ is a Hit at Segerstrom Center of the Arts – Review

It’s Showtime! ‘Beetlejuice‘ is a Hit at Segerstrom Center of the...

Automotives Football MMA, Kick Boxing & Boxing Professional Wrestling
Oscar De La Hoya Partners with El Rey for ‘Friday Night Fights’ – Interview

The Golden Boy himself chatted with us about Golden Boy Promotions...

Olympic Runner Colleen Quigley ‘On The Road to Paris’

Team USA Olympic Runner, Colleen Quigley is On The Road to...

Paralympian Swimmer Ahalya Lettenberger On The Road to Paris

Team USA Paralympian Swimmer, Ahalya Lettenberger is On The Road to...

Adult Continuity Comics on the Can Cultural Junk Drawer Future Comic Rock Stars Is That Racist? Revisiting the Reviled THAT'S NOT ROTTEN! The B-Reel The Cantina Scene This Week in Crowdfunding What the HELL Did I just...?
Fantoy Comics Presents: Harry Potter and the Pahrump Apocalypse part something: Hermione and the Mini-gun pt 2

Have a lead salad instead!

Fantoy Comics Presents – Harry Potter and the Pahrump Apocalypse part ?: Hermione and the mini-gun pt 1

It can't fire more than 6,000 per minute!

Fantoy Comics Presents: Harry Potter and the Pahrump Apocalypse: Kurt v Sid – HASTA!

Hasta La Vista Baby!

Music Interviews Music News Music Reviews
Joe Kwaczala Talks About His new Comedy Album ‘Funny Songs & Sketches’ – Interview

Joe Kwaczala Talks About His new Comedy Album ‘Funny Songs &...

Songwriter and Poet, Tamara Mechael Talks About Her Career in the Arts

First Generation Assyrian-Chaldean, Songwriter and Poet, Tamara Mechael Talks About Her...

Louden Swain Headlining Los Angeles Show at The Echo

Press Release – Louden Swain are headlining Los Angeles show at...

Enabled Gaming Gaming News Gaming Reviews
Suicide Squad: Kill the Justice League
Suicide Squad: Kill the Justice League Gameplay Trailer

The first Suicide Squad: Kill the Justice League gameplay trailer was revealed during...

Wonder Woman Game
Wonder Woman Game Announced By DC and WB Games

Wonder Woman game will feature the iconic hero in a 3rd...

MultiVersus
MultiVersus brings Batman, Arya Stark, Bugs Bunny, and More

MultiVersus is bringing Shaggy, Harley Quinn, Jake, Batman, Arya Stark, Bugs Bunny,...

Comic Creator Interviews Comic/Graphic Novel News Comic/Graphic Novel Reviews Manga News Manga Reviews Novel/Novella Author Interviews Novel/Novella News Novel/Novella Reviews
Gary Morgenstein Talks ‘A Dugout to Peace’ the Final Installment of his Trilogy

Gary Morgenstein Talks About ‘A Dugout to Peace‘ the final installment...

Chris Clews Is ‘Raised on the 80s’ and Shares Those Life Lessons

Chris Clews was ‘Raised on the 80s‘ and Shares Those Life...

Roye Okupe Brings Authentic African Representation to HBO Max and Cartoon Network

Nigerian-American, Roye Okupe brings authentic African representation to HBO Max and...

Apparel/Personal Maintenance News Apparel/Personal Maintenance Reviews Entertainment Product News Entertainment Product Reviews Food/Beverage Reviews Hardware News Hardware Reviews Mystery Box News Mystery Box Reviews
Harry Potter: Magic Caster Wand Demo

The new ‘Harry Potter: Magic Caster Wand‘ is ready to ship...

Chef Jen Peters and Matthew Clayton Bring us the ‘Good Flour’

Canadian Super Chef Jen Peters and Matthew Clayton Bring us the...

Pop Insider 2021 Holiday Gift Guide
Pop Insider 2021 Holiday Gift Guide

The Pop Insider 2021 Holiday Gift Guide is now available to help...

Gaming Uncensored Toon-In-Talk
Episode 38: Hamid Rahmanian

Join Whitney Grace as she speaks with artist Hamid Rahmanian, who...

No Preview
Toon-In Talk Episode 37: Niki Smith

Whitney Grace interviews graphic novel writer and artist Niki Smith about...

Toon-In Talk Episode 36: Rob Paulsen

Rob Paulsen takes some time from his busy voice acting schedule...