Rotten Tomatoes’ EiC, Matt Atchity Talks about Star Wars and May the 4th

As Star Wars is ready to release its eighth installment of the global franchise first birthed by George Lucas in the late 1970s, one make is a walking encyclopedia of things that happened …in a galaxy far, far away, and that is Rotten Tomatoes’ Editor-in-Chief, Matt Atchity.

Atchity, who attended the Star Wars Celebration convention in Orlando, FL, was more than giddy about the new findings revealed to fanboys, fangirls and starwaroids alike that traveled from all six inhabitable continents spend time with the cast, crew and others that shared their passion for the now owned Disney property.

“We are somewhat hardwired into the mythology in such away that it is really hard to abandon it. Lucas, whether he    meant to create this long lasting impact, looked at what Joseph Campbell said about the heroes journey. He set up the story with the first Stars with the hero, the wise cracking sidekick, the old man, the damsel in distress that no one realized was quite that tough. Once the mythology gets you, you are hooked for life,” said Atchity via a phone conversation.

What makes things most exciting about how Star Wars has infiltrated the world of popular culture is the two makeshift holidays that have risen from them including May the 4th and Revenge of the 5th…which at some point may lead us into Return of the 6th.

“Some fans why not celebrate on the original release date, but the puns are what make it fun. It was an opportunity to share and celebrate the film and its villains. It’s more recognizable than National Sandwich Day,” joked Atchity, who celebrates the inclusion of all fans throughout geekdom after relaying a story on how he proposed to his wife with the rocket firing Boba Fett holding the engagement ring.

Confessing his lifelong nerdom, Atchity used the excuse of his then 4-year-old step-son to begin purchasing toys, action figures and other memorabilia to continue the tradition of Star Wars within his own home. This all began when he realized in the late 1990s that his geeky passions could be turned into a career through the internet, which allowed fanboys and fangirls alike to share their interests with the world, bringing us together and allowing us to come out of the toy chest.

“Star Wars will live on like the dark side versus the light side and that’s the fairytale. Look at Pixar, are people still talking about Woody and Buzz, sure they are. Are they still talking about Dory and Nemo, absolutely. Lucas used the ideas of Campbell to push Star Wars and that’s why the passion is still there,” said Atchity.

Atchity and the rest of the Rotten Tomatoes crew will be attending the D23 Expo in Anaheim and hosting events at San Diego Comic-Con.


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